70s Spots: ’73 Mercury Montego & Comet (1972)

“Built better to ride better.” A pair of Mercury spots for your Memorial Day. Both aired in October of 1972, showing off the new ’73 models. First, one shot in California for the Montego MX Brougham. Second, one shot at … Continue reading

70s Spots: Muhammad Ali & Farrah Fawcett For Mercury (1974)

“We think it’s The Greatest.” Another double-header today (the awesome spots are piling up high at ‘Disco HQ). First up, Lincoln-Mercury broke the bank and grabbed Muhammad Ali for a ’75 Monarch spot. After that, it’s a pre-Charlie’s Angels Farrah … Continue reading

70s Spots: Mercury Monarch ‘Mercedes Challenge’ (1975)

“41 out of 50 rated Monarch’s performance superior…” Did you know that in a test of “handling and driving-comfort” Mercury Monarch beats a Mercedes? Well, now you do. The spot below aired in May of 1975. Like me, you’ll recognize … Continue reading