“For naturally beautiful hair.”

It’s a circa 1973 thing today. Firstly, from somewhere around ’72 to ’74, we have a commercial for Prell Shampoo starring Lauren Hutton. After that, soak in spots for Allstate (with Ed Reimers), Superscope Stereo (with a voice over likely by William Marshall), and the Sears DieHard Battery (with Vern Rowe).

PRELL SHAMPOO COMMERCIAL (LAUREN HUTTON, EARLY 1970S)

_{Liquid Prell Shampoo commercial starring actor-model Lauren Hutton. Narration by Len Gochman. Spot aired in the early 1970s (best guess 1972-74).}

ALLSTATE ‘FIRST AIR BAG CRASH’ COMMERCIAL (1973)

_{Allstate Insurance commercial featuring the first ‘real-life trial’ of the car air bag system. The spokesperson is actor-narrator Ed Reimers. Spot aired October 1973.}

SUPERSCOPE STEREO ANIMATED COMMERCIAL (1973)

_{Animated Superscope Stereo Systems commercial featuring a talking tuba (possibly voiced by William Marshall). Spot aired December 1973.}

SEARS DIEHARD BATTERY COMMERCIAL (1973)

_{Sears DieHard Battery commercial featuring actor Vern Rowe and a Dixieland jazz band. Spot aired October 1973.}

Previously on 70s Commercials: Uncle Ben’s, Parkay, Alka-Seltzer, Romilar III (1971-72)

More Prell: 70s Spots: Prell, Charmin, Hormel & Sony

More Lauren Hutton: ‘Viva Knievel!’ Movie Trailer (1977)

More Allstate: Daily 70s Spot #454, 455: Allstate ‘Fender Bender’ (1977 & ’78)

More Superscope: Daily 70s Spot #370: Superscope Tape Recorder (1977)

More Sears DieHard: Daily 70s Spot: Indy ’70 Sears DieHard Battery commercial (1971)