Today’s set of commercials are circa 1970 and 1971. Starting off, it’s Christopher Hewett (Mr. Belvedere) as a posh fellow enjoying a shower with Lifebuoy Soap. After that, we’ve got Bumble Bee Tuna (with Mary Frann), Ex-Lax, and Zenith “Giant-Screen” 25-inch TVs. I hope you enjoy.

LIFEBUOY SOAP COMMERCIAL (‘MR. BELVEDERE,’ 1971)

_{Lifebuoy ‘Mint Refresher’ Deodorant Soap commercial featuring actor Christopher Hewett of ‘Mr. Belvedere’ fame. Spot aired in 1971.}

BUMBLE BEE TUNA COMMERCIAL (1971)

_{Bumble Bee Chunk Light & Solid White Tuna commercial featuring a live-action mother (Mary Frann) & daughter and an animated mascot. Narration by John Connell. Spot aired August 1971.}

EX-LAX COMMERCIAL (1970)

_{Ex-Lax laxative commercial featuring ‘chocolated’ and ‘un-flavored’ options. Spot aired Fall 1970.}

ZENITH ‘GIANT-SCREEN’ TV SET COMMERCIAL (1970)

_{Zenith Chromacolor 100 television system commercial featuring 25-inch ‘giant-screen consoles.’ Spot aired September 1970.}

Previously on 70s Commercials: Sears ‘Mother’s Day,’ ‘Pepsi Generation,’ Pinto Line-Up, Excedrin P.M. (1977-79)

More Lifebuoy: 70s Commercials: Lifebuoy Soap, Scope, Wish-Bone Rosé, General Motors (1971)

More Bumble Bee Tuna: 70s Spots: Bumble Bee Tuna (1979)

More Zenith: 70s Spots: Magnavox & Zenith TVs (Lloyd Bridges, 1971)