Two spots from 1978 and two from 1977 on deck today. From ’78, you’ll find the great Chuck McCann in one of his long-running “Hi, guy!” commercials for Right Guard. Next, it’s a classic, and somewhat absurd, “Ring around the collar!” spot from Wisk laundry detergent.

From 1977, we have commercials for Kentucky Fried Chicken and Nescafé coffee. Let the memories flow.

RIGHT GUARD ‘HI, GUY!’ COMMERCIAL (1978)

_{Right Guard antiperspirant commercial featuring the famed “Hi, guy!” catchphrase. Chuck McCann has the blue towel around his neck. Bill Fiore is in the yellow robe. Spot aired May 1978.}

WISK ‘RING AROUND THE COLLAR!’ COMMERCIAL (1978)

_{Wisk laundry detergent commercial featuring a famous tagline aired November 1978.}

KENTUCKY FRIED CHICKEN ‘TOM SAWYER’ COMMERCIAL (1977)

_{Kentucky Fried Chicken (KFC) “Extra Crispy” commercial featuring a Tom Sawyer-like whitewashing the fence scenario. Spot aired August 1977.}

NESCAFÉ COFFEE COMMERCIAL (1977)

_{Nescafé instant coffee commercial featuring an international theme aired March 1977.}

Previously on 70s Commercials: ‘Partridge Family’ Promo, Pontiac Grand Am Debut & More (1973)

More Right Guard “Hi, Guy!”: 70s Spots: Right Guard ‘Hi, Guy!’ (Chuck McCann, 1972)

More Wisk: 70s Spots: Wisk, ‘Ring Around The Collar!’ (1971)

More KFC: 70s Spots: Kentucky Fried Chicken ‘BBQ Twang’ (1976)

More Coffee: Daily 70s Spot: Brim Coffee (1973)