The star of our block of seventies commercials today is Heinz Ketchup featuring Carly Simon’s “Anticipation.” I’m sure you remember this running series of spots featuring the tune. You’ll also find the Body Buddies, Jeanne and Bernie Ernst, syndicated TV fitness instructors, Revlon, and the ’79 Ford Futura. I’ve arranged them in chronological order for your viewing pleasure.
(Check out the Bionic Disco YouTube channel for more 70s commercials.)
Revlon Cream-On Eyeshadow Commercial (1976)
Revlon Super Lustrous Cream-On Shadow makeup commercial featuring a model flying a helicopter aired March 1976.
Heinz Ketchup ‘Anticipation’ Commercial (1977)
Heinz Tomato Ketchup commercial featuring Carly Simon’s “Anticipation” aired August 1977. Narrator is Casey Kasem.
Win’s Super Belt Commercial (‘Body Buddies,’ 1978)
Trim With Win Super Belt commercial featuring syndicated TV fitness instructors, Dr. Bernie & Jeanne Ernst – the ‘Body Buddies.’ Spot aired May 1978 (produced in ’77).
Ford Futura ‘Now!’ Commercial (1979)
’79 Ford Futura commercial featuring actor Morgan Brittany (‘Dallas’) disco dancing aired February 1979.
Previously on 70s Spots: Buc-Wheats, Yogi Berra, AMC, Philco (1973)
More Revlon: 70s Spots: Revlon Shampoo & Maybelline Nail Polish (1978)
More Heinz: Daily 70s Spot: Heinz French Fries (1978)
More Ford: 70s Spots: ’73 Camaro & Ford Pick Up ‘Charlie Chaplin’ (1972)