Take yourself back to a time when this said ‘luxury.’

“The new small car with the accent on comfort.”

Here’s internationally-renowned singer Sergio Franchi presenting the new Plymouth Volaré. You remember these spots, don’t you? This one aired in January of 1976 (produced in ’75).

“Volare! Woah-oh…”

Previously on 70s Spots: JCPenney ‘Mr. Dynamite’ (1972)