You could not possibly need any more wine than this. (Lancers commercial, 1974)

“Lancers – all the wine the world needs.”

Watch this Lancers wine commercial in awe as the spokesperson blends seamlessly from rosé to white, then to red, without so much as pausing for a sip. The spot aired in December of 1974.

Previously on 70s Spots: Daily 70s Spot #413: Kinney – Men’s Platform Shoe (1974)