Daily 70s Ad: Tareyton 100’s ‘Rather Fight’ (1970)

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Tareyton 100's 'Rather Fight.' ('LIFE' magazine, Nov. 13, 1970)

Tareyton 100’s ‘Rather Fight.’ (‘LIFE’ magazine, Nov. 13, 1970)


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“That’s why us Tareyton smokers would rather fight than switch.”

Never fight…unless it’s over a cigarette. Daily 70s Ad #98: Tareyton 100’s ‘Rather Fight’ originally appeared in the November 13, 1970 issue of LIFE magazine.

(Source: LIFE)

Previously on Daily 70s Ad: ‘The Ballad Of Bruce Lee’ (1975)

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