‘Remember, Richie, wax on, wax off!’ (Pat Morita, Ford Pickup commercial, 1971)

“Works like a truck but rides like a car.”

Alrighty, time to haul out our Daily 70s Spot. Here’s a Ford pickup truck commercial featuring an imitation John Wayne. The commercial co-stars Pat Morita of Happy Days and The Karate Kid fame. Spot aired in April of 1971.

Previously on Daily 70s Spot: Head Skis Starring Jean-Claude Killy (1970)