Here’s a pair of 1970s-era TV spots for Rolo candies. In the first commercial you’ll enjoy a team of dancing Rolos and a delightfully ‘chewy’ sing-a-long song. I hadn’t seen this ad in something like 35 years but I remembered it well and I got that buzzy flashback feeling I love where I’m transported back to my candy-obsessed youth.
The second spot (from 1979) features the “Roll a Rolo to your friend” campaign which lasted into the 80s. Chew ’em up!
Rolo Candies: Dancing ‘Chewy’ Rolos, Mid to late 70s
Rolo Candies: ‘Roll a Rolo to Your Friend,’ 1979
Previously, on 70s Spots: Right Guard, ‘Hi, Guy!’