Time for a cavity-inducing commercial break. Treat yourself to a circa 1973 Super Sugar Crisp cereal commercial. Watch as laid back mascot, Sugar Bear, takes us along for the ride on a “Fly Hi” balloon and a child voice actor (who sounds like he probably portrayed Charlie Brown) tells us to look for the toy in “specially-marked boxes”.
The Post cereal company removed the word “Sugar” from the title of the product in the mid-1980s, renaming it Super Golden Crisp. Today, the cereal is called, a short and not-as-sweet, “Golden Crisp”.
(Thanks YouTube poster robatsea.)
More about Super Sugar Crisp at MrBreakfast.com.
When I see the 70s version of the Super Sugar Crisp box, I can’t help but remember the Wacky Packages sticker spoof called “Super Cigar Crisp.”
I don’t remember that one. Time to look it up and refresh the ol’ memory. To Google images! =)